Guerrilla Marketing to Heal the World: Combining Principles and Profit to Create the World We Want

By Jay Conrad Levinson, Shel Horowitz

Categories: Business & Money

Jay Conrad Levinson and Shel Horowitz argue that businesses can profit by tackling social and environmental problems, with case studies of companies doing well by doing good.

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• Seth Godin: “Like all of the best Guerrilla Marketing books, this one is powerful, direct and simple. Unlike the other ones, this book also heals our communities, fortifies the planet and helps you build an enterprise for the long haul. Just in time.”