Viral Loop
Categories: Business & Money
"Adam Penenberg's lively book opens a window to all of our futures..." --Ken Auletta, author of Googled: The End of the World as We Know It "If you want to understand all things viral, this is the place to start. Penenberg's reporting gives us a ringside seat for some of the biggest viral success stories in history, from Tupperware to Ning." --Dan Heath, co-author of Made to Stick: Why Some Ideas Survive and Others Die? "One of the most astounding things about the Web age is how the best advert…